added

Truv Bridge v3

Bridge v3 as A/B test
Truv has rebranded to Blue and as part of this enhancement we have redesigned the Truv Bridge and rolled it out to 50% traffic. Key features include:

  • New categories on the search screen, to help users to find their employers/providers easily and ability to login faster
  • Additional options for end users on the login page to help them login to their payroll providers Need help page now shown as the bottom sheet and helps end users explore alternate ways to login
ADP update
Launched the new ADP workflow to align with the payroll provider experience. We tested this variant and see an uplift of 1.4 ppt conversion rate